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COURSES

At Eve Editorial we recognise that small businesses are normally reliant on small teams to do many tasks and that budgets don't always allow for professional photo shoots every time new stock arrives. We have designed these courses so that you can produce beautiful imagery and present your business in a competitive manner without breaking the bank or your calendar.

 

Learn how to take product imagery, how to produce a month of imagery all on the same day, how to schedule it all so social media doesn't take up your whole life and many more tips and tricks.

PHOTOGRAPHY 101

Photography can be expensive if you have it done professionally all the time. So while I highly recommend doing professional shoots every now and then, it’s always nice to know you can create beautiful shots of your own when you have something just pop up, a new product arrive or you have run out of content. I’ll show you all my best easy-to-learn tips! - Have a professional photographer guide you, in camera settings, angles, lighting and more - How to take better photos for your brand - Phoneography vs using a camera - Receive additional professional images by your mentor from your tutorial - For your full use - Lighting - natural light vs ‘studio’ light - Cheap lighting setups for product photography - What you need and how to shop smart for your shoots - Content creation on brand - How to take weeks of content in one day -Incorporating video 101 - Basic editing for your brand look - Learn multiple setups - How to shoot with a consistent ‘feel’ through your shots - Props - do you need them? - Photography the basics - PDF for future reference.

LET'S CHAT

SOCIAL MEDIA 101

- One-on-one brand assessment - What apps you need - Without going overboard - How to work each app for your needs - The basics - Instagram layout, themes, filters and your brand ‘look’ - Facebook and how to maximise that platform - Twitter, Pinterest and Snapchat - Do you need them? - Scheduling and forecasting - How to do one month of social media in one day - What you need to know about the current algorithm - The basics - Posts for the next week - Hashtags for your niche - Imagery and how copyright laws apply to you and social media

LET'S CHAT

MARKETING 101

You must have a minimum of 200 followers or 50 posts to qualify for this class without doing ‘Social Media 101’ first. Social Media 101 is still recommended before Marketing 101. - One-on-one brand assessment - How to maximise your traction on each platform and why you don’t use the same ad on all platforms - How to promote your brand on a budget - Target audiences and Custom Audience Lists - what’s the difference? - The ins and outs of target marketing - Marketing campaigns and click funnels - The basics - Mail chimp and how to get email addresses - The best times and days to launch your campaigns for your business - How to read statistics made easy, and how to learn to implement what they say for better results next time - Content creation on brand What sort of images get more traction than others.

LET'S CHAT

COMPLETE MARKETING PACKAGE

Do you want to be the best bad-arse entrepreneur out there? Do you want to cut out-going costs of your business and take charge of the direction your marketing is going in? Do you want to feel confident about how your customers view your business? I promise you will have all of this and more when you have spent time with me one-on-one going over the best ways to market and present your brand with me. You will get all of the above and more. Your social media will no longer be a challenge and you will be able to focus on other elements of your business. - One-on-one full brand assessment, social media makeover, tutorial photo shoot and marketing - The Essentials - Social media 101. It’s easy! - Marketing your brand on a budget - Photography 101 so you can promote your business in style, anytime - Photography the basics - PDF - Receive additional professional images by your mentor from your tutorial - For your full use - Brand analysis and cohesive ‘brand look’ styling session - One month of social media all planned out and on brand for your style - Post course follow up - Online support - Influencers 101 - how to avoid the fakes and what precautions to take.

LET'S CHAT
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